Tuesday, March 12, 2019

NBC Ratings - March 2019

‘TONIGHT SHOW’ ENCORES TOP ‘LATE SHOW’ ORIGINALS IN 18-49 FOR THE RATINGS WEEK OF MARCH 4-8

At 12:35 a.m., Seth Meyers Rebroadcasts Outrate “Late Late Show’s” Week of Mostly Originals by +23%

NEW YORK — March 12, 2019 — Encore telecasts of “The Tonight Show Starring Jimmy Fallon” have won the late-night ratings week of March 4-8 in the key adult 18-49 demographic over originals of “The Late Show with Stephen Colbert,” was well as “Jimmy Kimmel Live’s” week of four originals and one rebroadcast, according to “live plus same day” figures from Nielsen Media Research.

“Tonight’s” 0.43 rating for its week of encores topped the 0.40 for the “Late Show’s” first-run telecasts, as well as the 0.36 for the mostly original week of “Kimmel.”

At 12:35 a.m. ET, rebroadcasts of “Late Night with Seth Meyers” similarly won the week in 18-49 over “The Late Late Show with James Corden,” which ran four originals and a Friday rebroadcast. Meyers earned a 0.27 to top Corden’s 0.22 by a +23% margin. 

In their head-to-head half-hour from 12:30-1 a.m., the “Late Night” encores also best originals of ABC’s “Nightline” for the week, with Meyers’ 0.30 in that half-hour beating “Nightline’s” 0.23 by a +30% margin

LATE-NIGHT WEEKLY AVERAGES
(According to viewing figures from Nielsen Media Research for the week of March 4-8. Ratings reflect “live plus same day” data unless otherwise noted. Season-to-date figures are averages of “live plus seven day” data except for the two most recent weeks, which are “live plus same day.”)
ADULTS 18-49
11:35 p.m.-12:35 a.m. ET
NBC “Tonight” 0.43 rating, 3 share (R)
CBS “Late Show,” 0.40/3
ABC “Kimmel,” 0.36/3 *
12:35-1:05 a.m. ET
ABC “Nightline,” 0.23/2
12:35-1:35 a.m. ET
NBC “Late Night,” 0.27/3 (R)
CBS “Late Late Show,” 0.22/2 *
1:35-2:05 a.m. ET
NBC “Last Call,” 0.18/2 (R)
TOTAL VIEWERS
11:35 p.m.-12:35 a.m. ET
NBC “Tonight,” 1.990 million viewers (R)
CBS “Late Show,” 3.009 million viewers
ABC “Kimmel,” 1.980 million viewers *
12:35-1:05 a.m. ET
ABC “Nightline,” 1.211 million viewers
12:35-1:35 a.m. ET
NBC “Late Night,” 1.155 million viewers (R)
CBS “The Late Late Show,” 1.239 million viewers *
1:35-2:05 a.m. ET
NBC “Last Call,” 0.712 million viewers (R)
* Friday’s “Kimmel” and “Late Late Show” were encores.
SEASON AVERAGES
ADULTS 18-49
11:35 p.m.-12:35 a.m. ET
NBC “Tonight” 0.53 rating, 4 share
CBS “Late Show,” 0.54/4
ABC “Kimmel,” 0.39/3
12:35-1:05 a.m. ET
ABC “Nightline,” 0.26/2
12:35-1:35 a.m. ET
NBC “Late Night,” 0.32/3
CBS “The Late Late Show,” 0.24/2
1:35-2:05 a.m. ET
NBC “Last Call,” 0.19/2
TOTAL VIEWERS
11:35 p.m.-12:35 a.m. ET
NBC “Tonight,” 2.489 million viewers
CBS “Late Show,” 3.834 million viewers
ABC “Kimmel,” 2.078 million viewers
12:35-1:05 a.m. ET
ABC “Nightline,” 1.299 million viewers
12:35-1:35 a.m. ET
NBC “Late Night,” 1.485 million viewers
CBS “The Late Late Show,” 1.370 million viewers
1:35-2:05 a.m. ET
NBC “Last Call,” 0.754 million viewers
SELECTED CABLE RESULTS, WEEK OF MARCH 4-8
NATIONAL ADULT 18-49 RATING
Comedy Central, 11-11:30 p.m., “The Daily Show,” 0.18 (R)
TBS, 11-11:30 p.m., “Conan,” 0.16
Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.43
Adult Swim, 12:30-1:30 a.m. ET, 0.35
Each adult 18-49 rating point equals 1.29 million viewers.
TOTAL VIEWERS
Comedy Central, 11-11:30 p.m., “The Daily Show,” 0.596 million viewers (R)
TBS, 11-11:30 p.m., “Conan,” 0.393 million viewers

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.834 million viewers
Adult Swim, 12:30-1:30 a.m. ET, 0.655 million viewers

‘THE VOICE’ TIES AS THE #1 SHOW OF THE WEEK FOR MARCH 4-10 IN 18-49

Two Nights of “The Voice” Team With “This Is Us” to Account for Three of the Week’s Top Five Primetime Programs on the Big 4
“New Amsterdam” and “The Enemy Within” Join Them in the Top 20
Season to Date, NBC Ranks #1 or Tied for #1 in Adults 18-49, Adults 25-54 & Every Key Adult-Female Demo and Is Running the Closest It’s Been to #1 in Total Viewers at This Point in the Season, Excluding Sports, in 16 Years
Monday’s "Voice" Maintains 100% of the Prior Week's Premiere Rating, Tops "Bachelor" As the Night’s #1 Show, Delivers Its Most-Watched Episode Since March 2018
On Tuesday, "Voice" & "This Is Us" Are the #1-2 Shows of the Night, "New Amsterdam" Delivers Its Most-Watched Show Since November
On Thursday, "Superstore" Returns Up +14% Vs. Its Fall Finale in 18-49 

UNIVERSAL CITY, Calif. — March 12, 2019 — NBC has finished #2 among the Big 4 networks in primetime ratings for the week of March 4-10 in adults 18-49 and all other key demographics (including a tie in men 18-34), according to “live plus same day” viewership figures from Nielsen Media Research.

Monday’s “The Voice” tied as the week’s #1 program in the 18-49 demo and Tuesday “Voice” ranked #4. “This Is Us” tied for #5, giving NBC three of the week’s top five highest-rated primetime shows on ABC, CBS, NBC or Fox. Joining them in the top 20 were “New Amsterdam” (tied for #15) and “The Enemy Within” (tied for #18).

Season to date, NBC ranks #1 or tied for #1 among ABC, CBS, NBC and Fox in adults 18-49, adults 25-54 and all key adult-female demographics. In total viewers, excluding sports, NBC is running within 1.358 million persons of #1 CBS, NBC’s closest position to #1 in total viewers at this point in the season, excluding sports, in 16 years, since trailing by 767,000 persons at this time in 2002-03. 

Weekly ratings are “live plus same day” figures from Nielsen Media Research unless otherwise noted. Season-to-date ratings are averages of “live plus seven day” data except for the two most recent weeks, which are “live plus same day.”
Week 24 Averages
Adult 18-49 Rating, “live plus same day,” March 4-10
ABC…1.1
NBC…0.9
CBS…0.8
Fox…0.6
CW…0.3
Total Viewers
CBS…5.7 million
ABC…5.3 million
NBC…4.7 million
Fox…2.5 million
CW…1.0 million
Season-to-Date Averages
Adult 18-49 Rating, “Most Current”
NBC…1.8
Fox…1.7
CBS…1.6
ABC…1.3
CW…0.4
Total Viewers
CBS…9.3 million
NBC…7.8 million
Fox…6.1 million
ABC…5.6 million
CW…1.4 million

NBC highlights for the week of March 4-10:
Monday
NBC tied for the Monday win in adults 18-49 and won the night outright in adults 25-54 and total viewers.
“The Voice” (2.1 rating in 18-49, 11.0 million viewers overall from 8-10 p.m. ET) retained 100% of the prior week’s season premiere in 18-49 (2.1 vs. 2.1) and grew +2% in total viewers (11.0 million vs. 10.8 million). Note that the year-ago Week 2 Monday telecast retained 89% of Week 1’s result in 18-49 and 94% in total viewers. The March 4 “Voice” equaled the show’s highest 18-49 rating on any night since Tuesday, Sept. 25, 2018 (2.2) and delivered the show’s most-watched telecast since Tuesday, March 13, 2018 (11.2 million), while scoring. as the #1 show of the night in adults 18-49, adults 25-54 and total viewers. “Voice” equaled the second Monday telecast of the prior cycle in 18-49 (2.1 vs. 2.1 on Oct. 1, 2018) and increased by 9% in total viewers (10.965 million vs. 10.057 million).
“Live Plus 35 Day Plus Digital” Ratings: Monday’s “The Voice” has grown by +61% in 18-49 rating going from L+SD to L+35+Digital (from a 1.73 to a 2.79).
“The Enemy Within” (0.9 rating in 18-49, 5.3 million viewers overall from 10-11 p.m. ET) retained 92% of the previous week’s series premiere in total viewers (5.3 million vs. 5.8 million), nearly matching the 93% of CBS’ “FBI,” which has delivered the #1 best Week 1-to-Week 2 retention in total viewers among 20 new scripted series on the Big 4 networks so far this season. The March 4 “Enemy” ranked #1 in the timeslot among the ABC, CBS and NBC dramas men 18-49 (tie) and men 25-54, and improved by +16% on NBC’s Monday 10-11 p.m. timeslot average last season in total viewers (5.3 million vs. 4.6 million). L+3: “Enemy” grew by +48% in 18-49 (0.94 to 1.39) and +2.3 million viewers overall (5.3 million to 7.6 million) going from L+SD to L+3.

Tuesday
NBC won the night among the Big 4 in adults, men and women 18-49; adults, men and women 25-54 and total viewers, with the #1-2 shows of the night in both 18-49 and total viewers.
“The Voice” (1.9 rating in 18-49, 10.2 million viewers overall from 8-9 p.m. ET) ranked as the #1 show of the night in adults 18-49 and total viewers, winning the time period over the special Tuesday “Bachelor” in adults 18-49, adults, men and women 25-54 and total viewers. Versus the second Tuesday episode of the prior cycle, the March 5 “Voice” grew +6% in 18-49 (1.9 vs. 1.8 on Oct. 2, 2018) and +9% in total viewers (10.2 million vs. 9.4 million). L+35+Digital: The Tuesday edition of “The Voice” has increased by +62% in the 18-49 demo going from L+SD to L+35+Digital (from a 1.67 to a 2.68).
“This Is Us” (1.7 rating in 18-49, 7.8 million viewers overall from 9-10:01 p.m. ET) was the #2 show of the night on the Big 4 networks in adults 18-49 and total viewers, behind only “The Voice.” “Us” won the 9-10 p.m. timeslot in adults, men and women 18-49; adults, men and women 25-54 and total viewers. “Us” increased its audience for a second consecutive telecast (from 7.4 million on Feb. 12 to 7.6 million on Feb. 19 to 7.8 million on March 5) to its most-watched episode since Jan. 22 (8.2 million). L+7: “This Is Us” is increasing by +86% in 18-49 rating (from a 2.11 to a 3.92) and +5.5 million viewers overall (8.5 million to 14.0 million) going from L+SD to L+7. The gain of +1.81 rating points in 18-49 is the #1 strongest average L+7 lift on television this season and the increase of +5.508 million viewers is television’s #3 biggest L+7 gain. L+35+Digital: “This Is Us” has grown by +237% in 18-49 rating going from L+SD to L+35+Digital (from a 2.11 to a 7.11).
“New Amsterdam” (1.0 rating in 18-49, 5.8 million viewers overall from 10:01-11 p.m. ET) won the timeslot in adults 18-49 by a +25% margin (1.0 vs. 0.8 for ABC’s “The Rookie”) and also ranked #1 or tied for #1 in total viewers and every other key ratings measure. The March 5 episode was the show’s most-watched since its fall finale (6.3 million on Nov. 27, 2018). In 18-49, “New Amsterdam” maintained a steady 1.0 rating in adults 18-49 for a sixth consecutive telecast. L+7: “New Amsterdam” has grown by +104% in 18-49 rating (from a 1.21 to a 2.47) and +5.3 million viewers overall (6.3 million to 11.6 million) going from L+SD to L+7. The gain of +5.337 million viewers is the #4 biggest L+7 lift on television so far this season. L+35+Digital: “New Amsterdam” has grown by +237% in the 18-49 demo going from L+SD to L+35+Digital (from a 1.21 to a 4.08). 

Wednesday
A rebroadcast of “Chicago Med” averaged a 0.6 rating in 18-49 and 4.7 million viewers overall from 8-9 p.m. ET.
An encore telecast of “Chicago Fire” (0.6 rating in 18-49, 4.4 million viewers overall from 9-10 p.m. ET) ranked #2 in the hour in total viewers behind only ABC’s “American Idol” Wednesday special. The March 6 encore equaled “Fire’s” top rating for a rebroadcast since Sept. 14, 2017 (0.7).
An encore “Chicago P.D.” (0.6 rating in 18-49, 4.0 million viewers overall from 10-11 p.m. ET) finished #2 in the hour among ABC, CBS and NBC in adults 18-49 and total viewers ahead of CBS’ original “World’s Best.”

Thursday
“Superstore” (0.8 rating in 18-49, 3.1 million viewers overall from 8-8:30 p.m. ET) grew +14% versus the show’s prior telecast of 12 weeks earlier in 18-49 (0.8 vs. 0.7 for the show’s fall finale on Dec. 13, 2018) and +3% in total viewers (3.1 million vs. 3.0 million). L+35+Digital: “Superstore” generates +44% of its L+35+digital 18-49 rating from nonlinear sources, the #2 biggest percentage on the NBC schedule, behind only “Brooklyn Nine-Nine.”
The Season 2 debut of “A.P. Bio” (0.5 rating in 18-49, 1.9 million viewers overall from 8:30-9 p.m. ET) rated within 0.1 of where the show concluded its prior season in 18-49 (0.5 vs. 0.6 with its season finale on May 3, 2018) and within 7% in total viewers (1.9 million vs. 2.0 million). L+7: Last season, “A.P. Bio” is increased by +52% in 18-49 rating going from L+SD to L+7 (from a 0.73 to a 1.11) and +883,000 viewers overall (2.7 million to 3.5 million). With the addition of 35 days of linear and projected non-linear ratings, the “A.P. Bio” figure grew to a 1.89. Digital: “A.P. Bio” was one of NBC’s top digital performers last season, drawing more than one-third (36%) of its total L+35 rating from digital sources, the #1 highest percentage on the NBC primetime schedule last season. Upscale: Last season, “A.P. Bio” generated one of the most highly educated audiences among Big 4 primetime shows -- indexing at a 148 among adults 18-49 with four or more years of college to rank tied for #4 among primetime series on the Big 4 networks.
“Brooklyn Nine-Nine” (0.6 rating in 18-49, 2.0 million viewers overall from 9-9:30 p.m. ET) built on its lead-in by +20% in 18-49 and +6% in total viewers, while winning the timeslot among the Big 4 networks in men 18-34. L+35+Digital: “B99” derives +55% of its L+35+digital 18-49 rating from nonlinear sources, the #1 biggest percentage on the NBC schedule.
“Will & Grace” (0.7 rating in 18-49, 2.6 million viewers overall from 9:30-10 p.m. ET) grew +17% week to week in 18-49 (0.7 vs. 0.6) and +12% in total viewers (2.6 million vs. 2.4 million), to equal the show’s highest 18-49 rating since Feb. 7 (0.8) and delivers its most-watched episode since Feb. 14 (2.9 million). L+35+Digital: “Will & Grace” has increased by +221% in the 18-49 demo going from L+SD to L+35+Digital (from a 0.78 to a 2.50).
An encore telecast of “Law & Order: SVU” averaged a 0.5 rating in 18-49 and 2.5 million viewers overall from 10-11 p.m. ET.

Friday
“Blindspot” (0.5 rating in 18-49, 3.2 million viewers overall from 8-9 p.m. ET), with its first telecast in three weeks, retained 100% of the show’s prior episode in 18-49 (0.5 vs. 0.5 on Feb. 15) and grew +9% in total viewers (3.156 million vs. 2.904 million).
“The Blacklist” (0.5 rating in 18-49, 3.8 million viewers overall from 9-10 p.m. ET) matched NBC’s season average in the Friday, 9-10 p.m. timeslot prior to “Blacklist” in 18-49 (0.5 vs. 0.5, L+SD non-sports) and was up +1.1 million persons or +40% in total viewers (3.8 million vs. 2.7 million). L+7: “Blacklist” is growing by +119% in 18-49 rating this season going from L+SD to L+7 (0.57 to a 1.25) and more than +3.3 million viewers overall (3.9 million to 7.3 million). L+35+Digital: “Blacklist” is increasing by +191% in 18-49 rating going from L+SD to L+35+Digital (from a 0.57 to a 1.66).
“Dateline NBC” (0.6 rating in 18-49, 0.8 in adults 25-54, 3.3 million viewers overall from 10-11 p.m. ET) retained 100% week to week in adults 18-49 (0.6 vs. 0.6) and adults 25-54 (0.8 vs. 0.8). 

Sunday
An encore telecast of “Ellen’s Game of Games” averaged a 0.5 rating in 18-49 and 2.8 million viewers overall from 7-8 p.m. ET.
“World of Dance” (0.8 rating in 18-49, 3.5 million viewers overall from 8-10 p.m. ET) tied for #2 among ABC, CBS, NBC and Fox in the competitive two-hour timeslot from 8-10 p.m. in adults 18-49 and was #2 outright among those nets in adults 25-54. For its second hour from 9-10 p.m., “World” ranked #2 outright among the Big 4 networks in adults 18-49 and adults 25-54 L+7: Last summer’s “World of Dance” grew by +42% in 18-49 rating going from L+SD to L+7 (from a 1.40 to a 1.99) and +2.1 million viewers overall (6.4 million to 8.5 million).
“Good Girls” (0.6 rating in 18-49, 2.5 million viewers overall from 10-11 p.m. ET) tied for #1 in the timeslot in adults 18-34 and ranked #1 outright in women 18-34. L+7: Last season “Good Girls” increased by +48% in 18-49 rating going from L+SD to L+7 (from a 1.02 to a 1.51) and more than +1.6 million viewers overall (4.4 million to 6.1 million). L+35+Digital: When 35-day linear and projected non-linear viewing was included, the “Good Girls” 18-49 rating increased to a 2.16.

TODAY IS #1 IN KEY DEMO, BEST WIN IN 2 MONTHS

TODAY Wins 167 Weeks in Key Demo, Best Streak in 6 Years
TODAY Tops GMA in Total Viewers Monday and Tuesday, Comes Within Just 18K Viewers for the Week
TODAY Is the Only Morning Show to Post Year-to-Year Growth in Total Viewers
TODAY Shrinks Total Viewer Gap with GMA By a Giant 93% Vs. Year Ago 

NEW YORK – March 12, 2019 – NBC News’ TODAY was the number-one morning show last week topping ABC’s “Good Morning America” in the key A25-54 demo, marking its biggest win over GMA in eight weeks. TODAY has now won the key demo for 167 straight weeks, delivering its best streak in over six years.
TODAY won in total viewers Monday and Tuesday and came within just 18,000 viewers of GMA for the week. Of the morning news programs, TODAY is the only show to post total viewer growth versus a year ago, narrowing the total viewer gap with GMA by a whopping 93%. TODAY also grew across the board week to week, growing its key demo lead over GMA by 162% and narrowing the total viewer gap by 90%. 

TODAY HIGHLIGHTS:
ProgramP25-54RtgP25-54ImpsP18-49RtgP18-49ImpsP2+Imps
TODAY1.221,4670.811,0444,252
CBS THIS MORNING0.769140.526703,361
GOOD MORNING AMERICA1.021,2340.688784,270
TODAY averaged 1.467 million A25-54 viewers, leading GMA by +233,000 (+19%) and CBS This Morning by +553,000 (+60%)
  • TODAY has now ranked #1 among A25-54 viewers for 167 consecutive weeks (best streak in over six years) and 183 of the last 184 weeks
  • This represents TODAY’s highest A25-54 viewership in five weeks and its biggest lead over GMA since the week of 1/7/2019 (an eight-week high)
  • Week-over-week, TODAY increased by +38,000 A25-54 viewers (+3%) while more than doubling its lead over GMA (+233,000 vs. +89,000 prior week, a 162% increase)
  • TODAY improved its demo advantage over GMA by 78% compared to the same week last season (+233,000 vs. +131,000 prior year)
TODAY averaged 1.044 million A18-49 viewers, +166,000 (+19%) ahead of GMA and +374,000 (+56%) higher than CBS
  • TODAY’s A18-49 lead over GMA hit a six-month high, its highest mark since the week of 8/20/2018
  • Week-over-week, TODAY added +29,000 A18-49 viewers (+3%) and more than doubled its lead over GMA (+166,000 vs. +59,000 prior week, a 181% improvement)
  • TODAY’s A18-49 advantage over GMA was also 77% higher than the same week last season (+166,000 vs. +94,000 prior year)
TODAY averaged 4.252 million total viewers topping CBS This Morning by +891,000 (+27%)
  • TODAY ranked #1 on two mornings: Monday and Tuesday
  • TODAY posted its biggest total viewer audience in five weeks, increasing by +68,000 viewers versus prior week
  • TODAY was the only morning news program to grow its total viewership versus prior year (+2%, or +31,000)
  • TODAY also narrowed its total viewer gap vs. GMA by 91% week-over-week and 93% year-over-year
SEASON-TO-DATE (9/24/2018-3/3/2019)
TODAY ranks #1 among A25-54 and A18-49
TODAY is posting its biggest season-to-date total viewer lead over CBS in three years
o TODAY’s total viewer advantage over CBS is up 21% vs. the same period last season (+937,000 vs. +774,000 last season)

NBC NIGHTLY NEWS WITH LESTER HOLT WINS THE WEEK

Biggest Key Demo Win Over ABC in 5 Weeks
Only Broadcast to Grow in Demo Viewers Vs Prior Year
#1 Most Watched Season-to-Date in Key Demo and A18-49

MARCH 12, 2019 – NBC Nightly News with Lester Holt is the #1 most-watched evening broadcast in the key news demo for the week of March 4, according to Nielsen Media Research data. Nightly News has won the key demo 28 of the last 32 weeks and continues as the #1 most-watched evening newscast season-to-date in the demo most valued by news advertisers. 

The broadcast continues its strong performance in the key news demo averaging 2.0 million A25-54 viewers, besting ABC World News Tonight by +36,000 viewers (+2%) and CBS Evening News by +680,000 viewers (+53%). It was Nightly’s biggest key demo win over ABC in 5 weeks. Compared to the same week last year, Nightly was up 3% (+48,000), while ABC was down -3% (-69,000) and CBS down -9% (-133,000). Nightly also increased in demo viewers compared to last week, up +29,000 or +1% while ABC was down -3%.

Last Monday, Holt anchored the broadcast from Lee County, Alabama after a deadly hurricane devastated the area and killed over twenty people.

For the week of March 4, Nightly News averaged 1.3 million A18-49 viewers topping ABC by +30,000 (+2%) and CBS by +384,000 viewers (+40%). Nightly News has won the younger demo 5 of the past 6 weeks, and increased in demo viewers vs. the prior week by + 34,000 (3%), while ABC was down 8,000 (-1%). 

Nightly News averaged 8.6 million total viewers for the week of March 4, topping CBS Evening News by 2.2 million total viewers (+36%). Nightly increased viewership vs the prior week by +52,000 (+1%), and increased compared to the same week last year by +229,000 (+3%).

Season to date, Nightly News is the #1 evening newscast in both the key demo and A18-49. In the key demo, Nightly leads ABC by 51,000 (+3%) and CBS by +618,000 (+47%). In A18-49, Nightly leads ABC by 50,000 (+4%) and CBS by 384,000 (+41%).

Follow NBC Nightly News on Twitter and on Facebook for the latest.
# # #
Week of March 4 – March 8, 2019:
Total Viewers A25-54 Rating A25-54 Viewers A18-49 Rating A18-49 Viewers
NBC 8.5581.621.9551.041.338
CBS6.3061.061.2750.740.954
ABC9.2801.591.9791.011.308

NBC RATINGS RESULTS FOR THE PRIMETIME WEEK OF FEB. 25-MARCH 3

Monday & Tuesday “Voice” Premieres Are the #3-4 Shows of the Week, “World of Dance” Is #9 in 18-49, “The Enemy Within,” “Chicago Fire” & “Med” Tie for #10
NBC Finishes #2 for the Week in 18-49 & Total Viewers
Season to Date, NBC Ranks #1 or Tied for #1 in Adults 18-49, Adults 25-54 & Every Key Adult-Female Demo
Monday’s "Voice" Jumps +24% Vs. the Finale of the Show’s Prior Cycle, With Its Best Rating Since Oct. 1, "Enemy Within" Opens With a 10 p.m. Win Over "Good Doctor”
On Tuesday, NBC Takes Six of Six Half-Hours With the #1-2 Shows With “Voice” & “World of Dance”; “World” Opens +27% Above Last Season’s Finale
"Chicago P.D." Dominates the Wednesday 10 p.m. Hour
On Thursday, the "Titan Games" Season Finale Hits a Four-Week High in Total Viewers
Friday’s "Dateline" Grows in Viewers for a 4th Week in a Row, Equals Its 18-49 High Since Dec. 14

UNIVERSAL CITY, Calif. — March 5, 2019 — NBC has finished #2 in primetime ratings for the week of Feb. 25-March 3 in the key adult 18-49 demographic as well as total viewers, according to “live plus same day” viewership figures from Nielsen Media Research.
NBC’s Monday and Tuesday premieres of “The Voice 16” rank as the week’s #3 and #4 programs in both adults 18-49 and total viewers.

In 18-49, Tuesday’s season premiere of “World of Dance” ranks #9, while tied for #10 are Monday’s series debut of “The Enemy Within” and Wednesday telecasts of “Chicago Fire” and “Chicago Med.” “Chicago P.D.” joined them in the week’s top 20 of primetime programs on the Big 4 networks, tying for #16.

Season to date, NBC ranks #1 or tied for #1 among ABC, CBS, NBC and Fox in adults 18-49, adults 25-54 and all key adult-female demographics.

Weekly ratings are “live plus same day” figures from Nielsen Media Research unless otherwise noted. Season-to-date ratings are averages of “live plus seven day” data except for the two most recent weeks, which are “live plus same day.”

Week 23 Averages
Adult 18-49 Rating, “live plus same day,” Feb. 25-March 3
ABC…1.1
NBC…1.0
Fox…0.9
CBS…0.7
CW…0.2
Total Viewers
CBS…5.9 million
NBC…5.4 million
ABC…4.8 million
Fox…3.4 million
CW…0.7 million
Season-to-Date Averages
Adult 18-49 Rating, “Most Current”
NBC…1.8
Fox…1.8
CBS…1.7
ABC…1.3
CW…0.4
Total Viewers
CBS…9.3 million
NBC…7.8 million
Fox…6.2 million
ABC…5.5 million
CW…1.4 million

NBC highlights for the week of Feb. 25-March 3:
Monday
NBC won Monday night among the Big 4 in adults 18-49, adults 25-54 and total viewers.
The premiere of “The Voice 16” (2.1 rating in 18-49, 10.8 million viewers overall from 8-10 p.m. ET) jumped +24% above where the show closed its prior cycle in 18-49 (2.1 vs. 1.7 for the fall finale on Tuesday, Dec. 18, 2018 from 9-11 p.m.) and +9% in total viewers (10.8 million vs. 9.9 million), scoring the show’s highest rating on any night since Oct. 1, 2018 (2.1) and delivering its most-watched telecast since Tuesday, March 20, 2018 (10.9 million). “Voice” was the #1 show of the night in adults 18-49, adults 25-54 and total viewers. Versus the show’s prior premiere, “Voice” grew +5% in 18-49 (2.1 vs. 2.0 on Sept. 24, 2018) and +1.1 million persons or +11% in total viewers (10.8 million vs. 9.7 million).
“Live Plus 35 Day Plus Digital” Ratings: Monday’s “The Voice” has grown by +61% in 18-49 rating going from L+SD to L+35+Digital (from a 1.73 to a 2.79).
The debut of “The Enemy Within” (1.2 rating in 18-49, 5.8 million viewers overall from 10-11 p.m. ET) won the timeslot among the ABC, CBS and NBC dramas in adults, men and women 18-49 and adults, men and women 25-54 over ABC’s “The Good Doctor” and CBS’ “Bull.” by “Enemy” improved by +20% on NBC’s Monday 10-11 p.m. timeslot average last season in 18-49 (1.2 vs. 1.0, L+SD excluding sports) and by +1.2 million persons or +26% in total viewers (5.8 million vs. 4.6 million) and generated NBC’s best 18-49 rating in the time period since Dec. 31, 2018 (1.3 with special New Year’s Eve programming). L+3:“Enemy Within” grew by +34% going from "live plus same day" to "live plus three day" Nielsens (from a 1.17 to a 1.57) and +2.2 million persons in total viewers (5.8 million to 8.0 million).

Tuesday
NBC wins the night among the Big 4 in adults 18-49 and every other key demo, sweeping six of six half-hours in adults 18-49 with the #1-2 shows of the night.
The Tuesday debut of “The Voice 16” (2.0 rating in 18-49, 10.6 million viewers overall from 8-9 p.m. ET) is up +18% above where the show closed its prior cycle in 18-49 (2.0 vs. 1.7 for the fall finale on Tuesday, Dec. 18, 2018 from 9-11 p.m.) and +7% in total viewers (10.6 million vs. 9.9 million), and is also up +18% versus the prior cycle’s Tuesday average in 18-49 (2.0 vs. 1.7, L+SD) and +1.4 million persons or +16% in total viewers (10.6 million vs. 9.2 million). This is the the show’s highest Tuesday 18-49 rating since Sept, 25, 2018 (2.2) and its most-watched Tuesday episode since March 20, 2018 (10.9 million). “Voice” was the #1 show of the night in adults 18-49 and every other key demo. L+35+Digital: The Tuesday edition of “The Voice” has increased by +62% in the 18-49 demo going from L+SD to L+35+Digital (from a 1.67 to a 2.68).
The Season 3 debut of “World of Dance” (1.4 rating in 18-49, 6.3 million viewers overall from 9-11 p.m. ET) jumped +27% versus where the show left off with its Season 2 finale in 18-49 (1.4 vs. 1.1 on Wednesday, Sept. 12, 2018 from 9-11 p.m.) and +12% in total viewers (6.3 million vs. 5.6 million) and was also up +17% versus the show’s average from last season in 18-49 (1.4 vs. 1.2) and +13% in total viewers (6.3 million vs. 5.5 million). This is the show’s top 18-49 rating since June 19, 2018 (1.4) and its most-watched episode since June 5, 2018 (6.310 million), the second episode of last season, which also marked the last time the show topped this week’s 1.4 in 18-49 (1.5). “World” was the #2 show of the night on the Big 4 networks in adults 18-49 and most other key demos, behind only “The Voice,” and won the two-hour timeslot among the broadcast networks from 9-11 p.m. in every key demographic, including by a +56% margin in adults 18-49 (1.4 vs. 0.9 for CBS’ dramas). L+7: Last summer’s “World of Dance” grew by +42% in 18-49 rating going from L+SD to L+7 (from a 1.40 to a 1.99) and +2.1 million viewers overall (6.4 million to 8.5 million). 

Wednesday
“Chicago Med” (1.2 rating in 18-49, 8.5 million viewers overall from 8-9 p.m. ET) ranked #2 in the highly competitive hour in total viewers, within 98,000 persons of Fox’s penultimate hour of “The Masked Singer” (8.5 million vs. 8.6 million), while finishing +1.4 million persons or +20% ahead of CBS’ “Survivor” (8.483 million vs. 7.074 million). “Med” was the #3 most-watched show of the night on the Big 4 networks, behind only the final two hours of “The Masked Singer” on Fox. L+35+Digital: “Med” is growing by +115% in 18-49 rating going from L+SD to L+35+Digital (from a 1.25 to a 2.69).
“Chicago Fire” (1.2 rating in 18-49, 8.2 million viewers overall from 9-10 p.m. ET) ranked #2 in the timeslot among the Big 4 networks in adults 18-49, total viewers and every other key measure behind only Fox’s “Masked Singer” finale. L+35+Digital: “Fire” is increasing by +135% in 18-49 rating going from L+SD to L+35+Digital (from a 1.25 to a 2.94).
“Chicago P.D.” (1.1 rating in 18-49, 7.2 million viewers overall from 10-11 p.m. ET) won the timeslot among ABC, CBS and NBC in adults 18-49, adults 25-54, total viewers and every other key measure, leading among those networks by a +57% margin in 18-49 (1.1 vs. 0.7 for ABC’s “Whiskey Cavalier” encore) and by +3.1 million persons or +75% in total viewers (7.2 million vs. 4.1 million for “Whiskey Cavalier”). L+35+Digital: “P.D.” has grown by +163% in 18-49 rating going from L+SD to L+35+Digital (from a 1.12 to a 2.94).

Thursday
The Season 1 finale of “The Titan Games” (1.0 rating in 18-49, 4.5 million viewers overall from 8-9 p.m. ET) delivered a four-week high in total viewers, the show’s biggest audience since Jan. 31 (4.6 million). The Feb. 28 “Titan Games” outscores NBC’s average in the Thursday, 8-9 p.m. timeslot this season prior to “Titan Games” by +25% in 18-49 (1.0 vs. 0.8, L+SD non-sports) and by +1.7 million persons or +59% in total viewers (4.5 million vs. 2.8 million). Titan Games” tied as the #1 Big 4 show of the night in men 18-34 and men 18-49. L+35+Digital: “Titan Games” is increasing by +116% in 18-49 rating going from L+SD to L+35+Digital (from a 1.34 to a 2.90).
“Brooklyn Nine-Nine” (0.7 rating in 18-49, 2.4 million viewers overall from 9-9:30 p.m. ET) retained 99.8% week to week in total viewers (2.358 million vs. 2.363 million) and tied for #1 in the timeslot among the Big 4 networks in men 18-34. L+35+Digital: “B99” derives +53% of its L+35+digital 18-49 rating from nonlinear sources, the #1 biggest percentage on the NBC schedule.
“Will & Grace” (0.6 rating in 18-49, 2.4 million viewers overall from 9:30-10 p.m. ET) retained 99% of its lead-in in total viewers (2.351 million vs. 2.358 million) and 100% in adults 25-54 (0.9 vs. 0.9). L+35+Digital: “Will & Grace” has increased by +216% in the 18-49 demo going from L+SD to L+35+Digital (from a 0.79 to a 2.50).
A rebroadcast of Monday’s “The Enemy Within” premiere averaged a 0.4 rating in 18-49 and 2.2 million viewers overall from 10-11 p.m. ET.

Friday
An encore telecast of Monday’s season debut of “The Voice 16” (0.6 rating in 18-49, 3.6 million viewers overall from 8-10 p.m. ET) ranked #2 for its two-hour timeslot in adults 18-49 and tied for #1 in its second hour from 9-10 p.m.
“Dateline NBC” (0.6 rating in 18-49, 0.8 in adults 25-54, 3.6 million viewers overall from 10-11 p.m. ET) increased its audience for a fourth Friday in a row (from 2.3 million on Feb. 1 to 2.8 million on Feb. 8 to 3.0 million on Feb. 15 to 3.1 million on Feb. 22 to 3.6 million on March 1). “Dateline” delivered the show’s most-watched Friday edition since Dec. 28, 2018 (3.7 million), while matching its adult 18-49 high since Dec. 14, 2018 (0.8) and its Friday adult 25-54 best since Jan. 18, 2019 (1.0). Week to week, “Dateline” increased by +0.1 of a point or +20% in adults 18-49 (0.6 vs. 0.5), +14% in adults 25-54 (0.8 vs. 0.7) and +14% in total viewers (3.582 million vs. 3.133 million). 

Sunday
A recap of last Tuesday’s “World of Dance” season premiere averaged a 0.5 rating in 18-49 and 3.0 million viewers overall from 7-8 p.m. ET.
The Sunday debut of “World of Dance” (1.0 rating in 18-49, 4.2 million viewers overall from 8-10 p.m. ET) delivered NBC’s strongest 18-49 rating in the timeslot, excluding sports and major award shows, since April 1, 2018 (1.7 with “Jesus Christ Superstar Live in Concert”). “World” also generated NBC’s biggest in-season total-viewer result in the timeslot, excluding sports and major award shows, since April 29, 2018 (4.8 million). “World” ranked #2 among the Big 4 in the timeslot in 18-49 and finished within 0.1 of a rating point of where the show left off with last season’s finale in 18-49 (1.0 vs. 1.1 on Wednesday, Sept. 12, 2018 from 9-11 p.m.). L+7: Last summer’s “World of Dance” grew by +42% in 18-49 rating going from L+SD to L+7 (from a 1.40 to a 1.99) and +2.1 million viewers overall (6.4 million to 8.5 million).
The second season premiere of “Good Girls” (0.7 rating in 18-49, 2.7 million viewers overall from 10-11 p.m. ET) ranked #2 in the timeslot among ABC, CBS and NBC in adults 18-49; and adults, 25-54, while equaling NBC’s strongest in-season 18-49 rating in the timeslot, excluding sports and major award shows, since April 1, 2018 (0.9 with “Jesus Christ Superstar” and “Dateline NBC”). L+7: Last season “Good Girls” increased by +48% in 18-49 rating going from L+SD to L+7 (from a 1.02 to a 1.51) and more than +1.6 million viewers overall (4.4 million to 6.1 million). L+35+Digital: When 35-day linear and projected non-linear viewing was included, the “Good Girls” 18-49 rating increases to a 2.16.

‘TONIGHT SHOW’ HITS A 10-WEEK HIGH TO DOMINATE THE LATE-NIGHT WEEK OF FEB. 25-MARCH 1

At 12:35 a.m., Seth Meyers Delivers His Most-Watched Week, Excluding NFL Boosts, Since March 2018

NEW YORK — March 5, 2019 — “The Tonight Show Starring Jimmy Fallon” has dominated the late-night ratings week of Feb. 25-March 1, winning the adult 18-49 demographic and every other key measure versus “Jimmy Kimmel Live” and an encore week of “The Late Show with Stephen Colbert,” according to “live plus same day” figures from Nielsen Media Research.

“Tonight’s” 2.565 million viewers is a 10-week high, best for the show since the week of the “Voice 15” finale, Dec. 17-21, 2018 (2.625 million). Last week’s 0.51 rating in adults 18-49 is also “Tonight’s” highest for a week of originals since Dec. 17-21.

It’s the season's #2 most-watched week of “Tonight” excluding weeks of high-rated primetime NFL coverage, and tied for second-highest non-NFL week of originals in 18-49.
At 12:35 a.m. ET, “Late Night with Seth Meyers” scored a 0.30 last week, matching that show’s highest 18-49 rating, excluding weeks of NFL boosts, since Sept. 17-21, 2018 (0.31). In total viewers (1.375 million), it was “Late Night’s” most-watched week in nearly a year, since March 19-23, 2018 (1.391 million).

At 1:35 a.m. ET, “Last Call with Carson Daly” (0.20) equaled that show’s 18-49 high for an original week, excluding NFL boosts, since March 19-23, 2018 (0.22). In total viewers (778,000), it was Daly’s best non-NFL original week since Nov. 5-9, 2018 (785,000).
“Tonight’s” strong week was paced by potent Monday and Tuesday results.

Monday’s telecast featured an homage to the 1990s “The Larry Sanders Show,” with guests Tina Fey, Ben Stiller, Robert Irwin, Robert De Niro and musical guest Florida Georgia Line. That night’s 0.52 rating in 18-49 matches the show’s best Monday original result since Dec. 17, 2018 (0.53 on the night of the “Voice” performance finale and an “America’s Got Talent” holiday special). The 2.757 million viewers overall for the Feb. 25 telecast is the best for a Monday “Tonight” since that same Dec. 17 episode (3.132 million).

Tuesday’s telecast also surged with a 0.56 in 18-49 (best for “Tonight” on any night of the week since Tuesday, Jan. 29) and 2.733 million viewers (the show’s most-watched Tuesday since Dec. 18, 2018, the night of the “Voice 15” finale).The Tuesday “Tonight” featured Tyler Perry, Sarah Hyland, Tonight Showbotics and musical guest Weezer

Monday’s potent “Tonight” led into a strong “Late Night with Seth Meyers” (0.33 in 18-49, 1.505 million viewers), which earned the show’s top 18-49 rating for a Monday original since Sept. 17, 2018, the night of the “The Voice 15” and “Manifest” debuts.

LATE-NIGHT WEEKLY AVERAGES
(According to viewing figures from Nielsen Media Research for the week of Feb. 25-March 1. Ratings reflect “live plus same day” data unless otherwise noted. Season-to-date figures are averages of “live plus seven day” data except for the two most recent weeks, which are “live plus same day.”)
ADULTS 18-49
11:35 p.m.-12:35 a.m. ET
NBC “Tonight” 0.51 rating, 4 share
CBS “Late Show,” 0.29/2 (R)
ABC “Kimmel,” 0.38/2 *
12:35-1:05 a.m. ET
ABC “Nightline,” 0.25/2
12:35-1:35 a.m. ET
NBC “Late Night,” 0.30/3 *
CBS “Late Late Show,” 0.18/2 (R)
1:35-2:05 a.m. ET
NBC “Last Call,” 0.20/2 *
TOTAL VIEWERS
11:35 p.m.-12:35 a.m. ET
NBC “Tonight,” 2.565 million viewers
CBS “Late Show,” 2.072 million viewers (R)
ABC “Kimmel,” 2.169 million viewers *
12:35-1:05 a.m. ET
ABC “Nightline,” 1.273 million viewers
12:35-1:35 a.m. ET
NBC “Late Night,” 1.375 million viewers *
CBS “The Late Late Show,” 1.040 million viewers (R)
1:35-2:05 a.m. ET
NBC “Last Call,” 0.778 million viewers *
* Friday’s “Kimmel,” “Late Night” and “Last Call” were encores.
SEASON AVERAGES
ADULTS 18-49
11:35 p.m.-12:35 a.m. ET
NBC “Tonight” 0.53 rating, 4 share
CBS “Late Show,” 0.54/4
ABC “Kimmel,” 0.40/3
12:35-1:05 a.m. ET
ABC “Nightline,” 0.26/2
12:35-1:35 a.m. ET
NBC “Late Night,” 0.31/3
CBS “The Late Late Show,” 0.24/2
1:35-2:05 a.m. ET
NBC “Last Call,” 0.19/2
TOTAL VIEWERS
11:35 p.m.-12:35 a.m. ET
NBC “Tonight,” 2.482 million viewers
CBS “Late Show,” 3.838 million viewers
ABC “Kimmel,” 2.085 million viewers
12:35-1:05 a.m. ET
ABC “Nightline,” 1.301 million viewers
12:35-1:35 a.m. ET
NBC “Late Night,” 1.474 million viewers
CBS “The Late Late Show,” 1.373 million viewers
1:35-2:05 a.m. ET
NBC “Last Call,” 0.754 million viewers
SELECTED CABLE RESULTS, WEEK OF FEB. 25-MARCH 1
NATIONAL ADULT 18-49 RATING
Comedy Central, 11-11:30 p.m., “The Daily Show,” 0.22
TBS, 11-11:30 p.m., “Conan,” 0.19
Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.44
Adult Swim, 12:30-1:30 a.m. ET, 0.34
Each adult 18-49 rating point equals 1.29 million viewers.
TOTAL VIEWERS
Comedy Central, 11-11:30 p.m., “The Daily Show,” 0.773 million viewers
TBS, 11-11:30 p.m., “Conan,” 0.435 million viewers

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.856 million viewers
Adult Swim, 12:30-1:30 a.m. ET, 0.639 million viewers

TODAY IS #1 IN KEY DEMO

TODAY Wins 166 Weeks in Key Demo, Best Streak in 6 Years
TODAY Wins Total Viewers Tuesday and Thursday

NEW YORK – March 5, 2019 – TODAY was the number-one morning show last week topping “Good Morning America” in the key demo A25-54. The win marks 166 consecutive weeks in first place, TODAY’s best demo streak in more than six years. TODAY also won in total viewers last Tuesday and Thursday.

TODAY HIGHLIGHTS
ProgramP25-54
Rtg
P25-54
Imps
P18-49
Rtg
P18-49
Imps
P2+
Imps
TODAY1.181,4290.791,0154,184
CBS THIS MORNING0.698300.445633,131
GOOD MORNING AMERICA1.111,3400.749564,393
TODAY averaged 1.429 million A25-54 viewers, leading GMA by +89,000 (+7%) and CBS This Morning by +522,000 (+72%)
  • TODAY has now ranked #1 among A25-54 viewers for 166 consecutive weeks (best streak in over six years) and 182 of the last 183 weeks
  • TODAY improved its A25-54 lead over CBS by 15% week-over-week and by 1% compared to the same week last season
TODAY averaged 1.015 million A18-49 viewers, +59,000 (+6%) ahead of GMA and +452,000 (+80%) higher than CBS
  • TODAY had its best A18-49 lead over CBS in seven weeks
  • TODAY’s A18-49 advantage over CBS increased by 22% versus prior week and by 10% year-over-year
TODAY averaged 4.184 million total viewers topping CBS This Morning by +1.053 million (+22%)
  • TODAY ranked #1 on two mornings: Tuesday and Thursday
  • TODAY posted its biggest total viewer win over CBS in seven weeks
  • TODAY’s total viewer lead over CBS grew 39% week-over-week and 28% over the same week last season
SEASON-TO-DATE (9/24/2018-3/3/2019)
TODAY ranks #1 among A25-54 and A18-49
TODAY is posting its biggest season-to-date total viewer lead over CBS in three years
  • TODAY’s total viewer advantage over CBS is up 22% vs. the same period last season (+939,000 vs. +772,000 last season)

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