Wednesday, February 14, 2018

Bounce TV Ratings

2018 Bounce Trumpet Awards Increases Viewership for the Second Consecutive Year, Seen by 2.4 Million Viewers Sunday Night
Bounce TV spins the numbers for Sunday, February 11.
[via press release from Bounce TV] 2018 Bounce Trumpet Awards Increases Viewership for the Second Consecutive Year, Seen by 2.4 Million Viewers Sunday Night

Premiere Telecast Becomes #1 Show on Cable in African-American Homes
ATLANTA, Feb. 13, 2018 -- The 2018 Bounce Trumpet Awards was a big hit Sunday night, Feb. 11, racking up huge viewership gains and strong double-digit increases in the delivery of all key demos vs. last year's telecast.

The premiere of the 2018 Bounce Trumpet Awards was up +43% over last year's telecast, delivering over half a million total viewers (546K), and also posted significant double-digit gains of +38% in Households (398K), +60% in the delivery of Adults 18-49 (215K) and +27% in A25-54 (237K). This is the second consecutive year that the Bounce Trumpet Awards has grown in viewership; the 2017 telecast was up tremendously vs. 2016 as well.

The 2018 Bounce Trumpet Awards aired on Bounce while being simulcast on sister networks Escape and Laff in honor of Black History Month. The airings across the three networks combined to reach 2.4 million total viewers.

In the delivery of its target audience of African Americans (AA), the 2018 Bounce Trumpet Awards was the #1 show among all ad-supported cable networks in the delivery of AA Viewers 2+ in its premiere time-slot, beating such networks as Bravo, USA, OWN, BET, TV1 and over 100 other nets.
The 2018 Bounce Trumpet Awards also beat BET's Social Awards in Household delivery.

The 2018 Bounce Trumpet Awards Red Carpet Show from 8:30-9:00 p.m. ET also performed well, posting double digit gains in key demos vs. the time-period: +38% IN HHs, +60% in A18-49, +56% in A25-54 and +50% in Persons 2+.

Actors Larenz Tate and Erica Ash hosted this year's Bounce Trumpet Awards. 2018 honorees were Jermaine Dupri, Cameo, Richelieu Dennis, Tamika Mallory, Marley Dias, Dr. Lonnie Johnson and Rhyon Brown. Performers and presenters included Ludacris, CeeLo Green, Doug E. Fresh, Xscape, Bow Wow, Keke Wyatt, Arrested Development, Anthony Hamilton, V. Bozeman, Miche'le and many more.

The Trumpet Awards were conceived to recognize the outstanding accomplishments of African Americans and those who have succeeded against great odds and inspired success in others. Founded in 1992 by American Civil Rights leader Xernona Clayton, The Trumpet Awards were acquired by Bounce in 2016. The list of prestigious honorees over its 26-year history includes Muhammad Ali, Beyoncé, Jamie Foxx, Halle Berry, Stevie Wonder, The African-American Women of the United States Congress, Steve Harvey, Martin Luther King III, Janelle Mon�e and Spike Lee. Visit www.trumpetawards.com for more information.

Bounce (@BounceTV) airs on the broadcast signals of local television stations and corresponding cable carriage, and features a programming mix of original and off-network series, theatrical motion pictures, specials, live sports, and more. Bounce has grown to be available in more than 99 million homes across the United States and 95% of all African-American (AA) television homes, including all the top AA television markets. Bounce is part of The E.W. Scripps Company (NYSE: SSP).
Source: Nielsen L+SD, Time-Period Data, Sun 8:30p-1a 2/11/18 vs. P4W (1/14/18-2/4/18) & 1/29/17. Time-Period Reach (Bounce, Escape & LAFF) 1-Min Qualifier. 

Ratings Up for "Family Time" and "Grown Folks," New Episodes Premiere Monday Nights at 9:00/9:30 p.m. ET/PT on Bounce
Bounce TV spins the numbers for the season to date.

[via press release from Bounce TV]
   
Ratings Up for Family Time and Grown Folks, New Episodes Premiere Monday Nights at 9:00/9:30 p.m. ET/PT on Bounce

ATLANTA, Oct. 12, 2017 -- The second episode premiere telecasts of the Bounce original comedies Family Time and Grown Folks racked up strong double-digit viewership increases versus their week one premieres.

New Family Time episodes premiere on Bounce Monday nights at 9:00 p.m. ET/PT followed by new Grown Folks at 9:30 p.m. ET/PT.

Bounce (@BounceTV) premieres new episodes of the hit comedy Grown Folks Monday nights at 9:30 p.m. ET/PT. Grown Folks is about two blue-collar couples who share a duplex while navigating life, marriage and friendship, in Honeymooners-esque fashion. The series stars Gary "G Thang" Johnson as a frugal skycap for an international airline, Tracey Cherelle Jones as his wife Jillian, a pragmatic social worker, Jay Phillips as zany plumber James and Caryn Ward Ross as Jay's stay-at-home wife Brenda. ViBounce (@BounceTV) premieres new episodes of the hit comedy Family Time Monday nights at 9:00 p.m. ET/PT. Family Time stars Omar Gooding (Tony) and Angell Conwell (Lisa) as a pair of high school sweethearts living a new life in the suburbs with their mischievous children, played by Bentley Kyle Evans, Jr. and Jayla Calhoun. Visit BounceTV.com for more info. Visit BounceTV.com for more info.

Bounce premiered the second episode of Family Time's fifth season on Monday, Oct. 9 at 9:00 p.m. ET. The telecast was up +25% in Households (254K), +43% in Persons 18-49, +28% in P25-54 and +23% in P2+ versus the fifth season premiere on Oct. 2. It was also a top-three show among African-Americans P18-49 and P25-54, and its median age (40) dropped seven years from the premiere episode last week.

Grown Folks, Bounce's newest original series which debuted last week, also saw tremendous gains in week two, led by increases of +32% in HHs (252K), +49% in P18-49, +27% in P25-54 and +29% in P2+. It was among the top three programs in the delivery of African-Americans P18-49 and P25-54 on Monday night at 9:30 p.m. ET. Like Family Time, the Grown Folks audience age also skewed younger, dropping seven years (to 44) versus the series premiere.

Family Time stars Omar Gooding (Tony) and Angell Conwell (Lisa) as a pair of high school sweethearts living a new life in the suburbs with their mischievous children, played by Bentley Kyle Evans, Jr. and Jayla Calhoun.

Grown Folks is about two blue-collar couples who share a duplex while navigating life, marriage and friendship, in Honeymooners-esque fashion. The series stars Gary "G Thang" Johnson as a frugal skycap for an international airline, Tracey Cherelle Jones as his wife Jillian, a pragmatic social worker, Jay Phillips as zany plumber James and Caryn Ward Ross as Jay's stay-at-home wife Brenda.
Bounce is seen in 99 million homes across the United States and 95% of all African-American homes and features a programming mix of original and off-network series, theatrical motion pictures, specials, live sports and more. Visit BounceTV.com for more information.

Source: Nielsen, Live+SD; Family Time (10/9/17, 9p-9:30p) vs. Family Time (10/2/17, 9p-9:30p); Grown Folks (10/9/17, 9:30p-10p) vs. Grown Folks (10/2/17, 9:30p-10p); Program Rank vs. ad-supported cable programs in each time-period; Median Age based on P2+

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