‘IN THE CLOUD’ NOW STREAMING FREE ON CRACKLE, A SONY NETWORK

**TUNE-IN REMINDER**

‘IN THE CLOUD’ NOW STREAMING FREE ON CRACKLE, A SONY NETWORK

HIGH-OCTANE ORIGINAL MOVIE FEATURES RENOWNED INTERNATIONAL ENSEMBLE LED BY Nora Arnezeder, GABRIEL BYRNE, Justin Chatwin, Tomiwa Edun AND LAURA FRASER

Stream the Movie by Using the Crackle App for TVs, Connected Devices, Game Consoles and Mobile Devices or Online

Beginning today, Thursday, February 8^th, Crackle’s high-octane, sci-fi thriller In the Cloud, is now available on the free streaming network. The movie, from Imperative Entertainment and Automatik, stars (in alphabetical order) Nora Arnezeder (Safe House, The Words, “Mozart in the Jungle”), Gabriel Byrne (An L.A. Minute, Usual Suspects), Justin Chatwin (“Shameless,” War of the Worlds), Tomiwa Edun (“The Hour,” “Merlin,” “Bates Motel”) and Laura Fraser (“Breaking Bad”). 

In the Cloud takes place in the near future after dozens of people are killed in attacks by a serial terrorist bomber.  An exploration of the inevitable evolution of Virtual Reality and Artificial Intelligence, and the dramatic implications when it is used by those with questionable interests, In the Cloud tells the story of two estranged tech geniuses. Brought together by the mysterious death of their mentor, they overcome their differences to create a perfect cutting-edge technology with the goal of invading the terrorist’s memories using a VR environment to pinpoint the remaining bombs and prevent countless more casualties.  But hiding in the shadows are those with secret agendas who seek to utilize the “memory cloud” to create and control what can only be described as a digital afterlife. In their race to thwart the attacks, our heroes will inadvertently create an AI so powerful it may change the very meaning of life and death for the future of humanity.

In the Cloud is directed by Robert Scott Wildes (Poor Boy) and written by Vanya Asher.  The movie is produced by Imperative Entertainment’s Tim Kring, Justin Levy, Automatik’s Brian Kavanaugh-Jones and Little Island Productions in the U.K. Jillian Apfelbaum from Imperative Entertainment and Automatik’s Chris Goble also serve as co-producers.

In addition, Crackle recently released In the Cloud VR Afterlife, a new, immersive virtual reality experience available for free download on PlayStation®VR and Samsung Gear VR Powered by Oculus, allowing users to become a part of the In the Cloud universe. The VR experience follows Theo James (Tomiwa Edun), a brooding genius with a checkered past, welcomes the VR user and speaks about technology which allows him to map the human brain.  After introducing the Cloud, he starts interacting with the VR participant asking various questions about morality.  With every answer, a slim crack widens encompassing a visually stimulating journey to the other side to reveal your inner truth that may or may not be what it seems. The VR experience, which also features the characters portrayed by Nora Arnezeder and Justin Chatwin, is a spectacular and mystical ride built with live-action actors, visually stunning special effects and 360-sound. View the video here.