Tuesday, December 5, 2017

Science Channel Ratings

Science Channel Scores with Its Highest Rated November Since 2010 in Primetime
Science Channel further spins the numbers for the month of November.
[via press release from Science Channel] SCIENCE CHANNEL SCORES WITH ITS HIGHEST RATED NOVEMBER SINCE 2010 IN PRIMETIME

Network Also Tied For Highest Rated in Total Day
(New York) - Science Channel's solid 2017 performance continued in November with strong ratings in both Primetime and Total Day in key demos. In Primetime among Adults/Men/Women 25-54 and in Total Viewers P2+, the network enjoyed its highest rated November since 2010. In Total Day, Science Channel tied for its highest rated November among Adults 25-54, and eclipsed its highest rated November among Total Viewers P2+.

Compared to 2016, Science Channel Primetime ratings grew +12%/+14%/+17% among Adults/Men/Women 25-54 and were +20% among Total Viewers P2+. Among Adults 25-54 November, is the fourth consecutive month to see ratings growth over 2016.

Programs that drove November's ratings gains were season four premieres of WHAT ON EARTH?, which is averaging 475,000 total viewers, freshman series STRANGE EVIDENCE, with 470,000 total viewers, and season two of SECRETS OF THE UNDERGROUND, 440,000 total viewers.
Source: Nielsen, L+3, Time Period Data Based on Coverage Ratings. 

Science Channel Rises to Start the Fall with Its Highest Rated October Ever in Primetime
Science Channel further spins the numbers for the month of October.

[via press release from Science Channel] SCIENCE CHANNEL RISES TO START THE FALL WITH ITS HIGHEST RATED OCTOBER EVER IN PRIMETIME

(New York) - Science Channel continued its strong 2017 performance in October with record ratings in key demos as well as total viewers. In Primetime among Adults/Men/Women 25-54 and in Total Viewers P2+ the network eclipsed its highest rated October ever.

Compared to 2016, these same Primetime ratings grew +29%/+21%/+30% among Adults/Men/Women 25-54 and were +14% among Total Viewers P2+.

Among the drivers of the October ratings gains were strong Tuesday nights, which grew 28% over 2016 behind space series SPACE'S DEEPEST SECRETS and THE PLANETS as well as the mystery programs WHAT ON EARTH? and STRANGE EVIDENCE. Saturday evenings were up 62% compared to 2016, due in part to the freshman series MYSTERIES OF THE MISSING, which averaged 472,000 total viewers.

Source: Nielsen, L+3, Time Period Data Based on Coverage Ratings.

Science Channel Delivers Its Highest Rated Third Quarter Ever Among Total Viewers
Science Channel further spins the numbers for the quarter to date.

[via press release from Science Channel] SCIENCE CHANNEL DELIVERS ITS HIGHEST RATED THIRD QUARTER EVER AMONG TOTAL VIEWERS

Network Also Matches Its Highest Rated September Among Total Viewers
(New York) - Science Channel continued its ratings successes of 2017 by setting a new Primetime record with its highest rated 3Q ever among Total Viewers P2+. In Primetime among Adults 25-54, the network tied for its highest rated 3Q ever, while being up +6% over 3Q16. The network also closed out 3Q17 with the highest rated September in its history in Primetime among Total Viewers P2+.

In total day, 3Q17 ranked as Science Channel's highest rated ever among Adults and Women 25-54, up +9% and +13% over 3Q16. The third quarter was highlighted by Science Channel's LIVE coverage of the Great American Eclipse from 12-2pm on August 21, which averaged one million P2+ viewers, making it the most watched telecast ever on the network.

In Primetime, September 2017, Science Channel was up in key demos over last year, +6%/+5%/+17% with Adults/Men/Women 25-54. This growth was driven by strong Saturday nights, up +69% with Adults 25-54 over 2016, led by freshman series MYSTERIES OF THE MISSING.
Source: Nielsen, L+3, Time Period Data Based on Coverage Ratings.

Science Channel's Live Coverage of the "Great American Eclipse" Shines Through to One Million Total Viewers
Science Channel spins the numbers for Monday, August 21.

[via press release from Science Channel] SCIENCE CHANNEL'S LIVE COVERAGE OF THE "GREAT AMERICAN ECLIPSE" SHINES THROUGH TO ONE MILLION TOTAL VIEWERS

(New York) - Not only was Monday's Great American Eclipse likely the most viewed of its kind in history, but Science Channel's live coverage from Madras, Oregon delivered record-setting viewership as well.

The network's coverage from 12-2pm ET brought in 1.0 million total viewers, making it the most watched telecast ever for Science Channel. The audience peaked at 1.3M from 1:18-1:24 PM ET, when Madras was experiencing totality.

Across ad-supported cable networks, Science Channel's live coverage from 12pm-2pm ET rated higher than others covering the eclipse including The Weather Channel, Fox News Channel, CNN, and MSNBC:
#1: Persons 25-54, Persons 18-49, Men 18-49, Women 18-49, Persons 18-34, Men 18-34
#2: Men 25-54, Women 25-54, Women 18-34

The eclipse also contributed to an unprecedented number of downloads for Science Channel's mobile app, SciGO, which experienced a 364% increase on Monday compared with its 30 day average.
On, August 21, 2017, for the first time in 99 years, a total solar eclipse spanned the continental United States, the path of totality stretching from Oregon to South Carolina. Science Channel was on the ground in Madras, Oregon to capture the excitement with live coverage starting at 12 pm ET.
Source: Nielsen 8/21/17 Live+SD time period data based on coverage ratings.
All-time Science Channel Telecasts ranked on P2+ (000).

Science Channel Scores Highest Rated June in Its History in Key Demos
Science Channel further spins the numbers for the month of June.

[via press release from Science Channel] SCIENCE CHANNEL SCORES HIGHEST RATED JUNE IN ITS HISTORY IN KEY DEMOS
(New York) - Science Channel started summer off hot with its highest rated June ever in key demos. Behind the success of returning series UNEARTHED, SPACE'S DEEPEST SECRETS and IMPOSSIBLE ENGINEERING, the network hit June highs with Persons 25-54 and Women 25-54.
In addition, in Total Day, June tied as Science Channel's highest rated June among Persons 25-54, Men 25-54 and Viewers P2+, and was the highest rated June among Women 25-54.
Source: Nielsen, L+3 Coverage Ratings

Science Channel's "MythBusters: The Search" Network's Highest Rated Freshman Series Since 2011
Science Channel further spins the numbers for the series to date.

[via press release from Science Channel]
    
SCIENCE CHANNEL'S "MYTHBUSTERS: THE SEARCH" NETWORK'S HIGHEST RATED FRESHMAN SERIES SINCE 2011

(New York) - Following the conclusion of its season last Saturday night, MYTHBUSTERS: THE SEARCH became Science Channel's highest rated new series among Persons 25-54 since 2011. Additionally, the finale, broadcast live on Saturday, February 25 at 9pm ET, broke into the Top 20 in key demos among Men and Adults in its timeslot across all of ad-supported cable in L+3.
For the season, the eight episode MYTHBUSTERS: THE SEARCH averaged 473K Total Viewers P2+. The final episode, which crowned Brian Louden and Jonathan Lung as new Mythbusters, averaged a season high 550K Total Viewers P2+. The finale also ranked among cable's Top 20 in its timeslot among Men 25-54 (#12), Persons 25-54 (#19), Men 18-49 (#10), and Persons 18-49 (#17).
The MYTHBUSTERS: THE SEARCH finale also brought in strong numbers on Science Channel's social platforms with more than a million impressions on Facebook and over 500,000 impressions on Twitter where it "trended" throughout the evening.

Source: Nielsen, L+3 Coverage Ratings. Timeslot based on Saturday 2/25/2017 9pm-10pm.


No comments:

Post a Comment